Use this for my nearly 2 year old son and he has lovely teeth . Leaves breath nice for a while also .

Always buy this toothpaste for my Son, he likes the packaging and when bought in Boots store before it's the 1st toothpaste he picks up, would recommend to Family/Friends

My baby doesn't like to brush her teeth, this is the only toothpaste that she tolerates.

I initially got a flavoured toothpaste for my little boy until one day after running out of my usual toothpaste I used his an dgoodness it was disgusting, just like a sickly sweet bubblegum and conincidentally my dentist had said he doesn't recommend...

This is the one and only toothpaste i have found that my children like the taste of and will happily brush their teeth for brushtime. the packaging is clear and child-friendly. it's level of floride is perfect for little ones. their breath smells of...

Fortunately, the taste of this toothpaste cool feeling.The baby is like, on their own initiative requires brushing!