It's A 10 Miracle Daily Conditioner

Love the entire line of products. It makes my hair grow like crazy!

I have the leave in spray and my hair LOVES this stuff. Seriously it gives a mega burst of softness and volume in just one usage. I use it when Im going to let my natural waves cascade down.

Makes my hair so soft and without any tangles!!!

I don't understand everyone else's reviews! This product did wat I asked for! I have thick very long hair, and wat I wanted was moister so it can be sleek and shiny and most of all HEALTHY! First of all this comes in a pump, so you know wat exact...

This product is great! I have been using it for years! Recently It's a 10 released their new line with Keratin. Which is great for me, because I have keratin-treated hair. It is also a must have for everyone with damaged hair prone to breakage. It's a...

i lighten my hair to pale blonde and the " its a ten" line saves me from having straw/ mushy looking hair. i love all their products

I got a sample from Ulta, went thru my first bottle and on to the third..it's amazing, first product that I actually love for my hair. Brought out the shine and helps tremendously from not looking dull. A little goes a long way. I have long thick curly...

I have wavy-curly hair and when I brush it it un curls but gets very frizzy and poofy. if I put this in, I don't have to brush my hair (when it's dry) and it looks amazing and like I have ringlets!!

I am a huge fan of every "It's a 10" product I have tried. My hair was damaged from highlighting and using a flat iron almost everyday. After I stopped highlighting my hair, it was very dry, thin and damaged. This conditioner, along with the "It's a 10...

love the smell of the conditioner, my hair feels so silky as using it. a little expensive, but can get it at my work with an employee discount