Though cotton itself doesn't really smell, when you suds up your hair with this shampoo, the name makes sense. The fresh, clean scent is reminiscent of just-washed laundry. The claim that the cotton powder inside gives "tons of body" to "very fine" and...

I love that Fresh doesn't add sodium laurel sulfate to their shampoos! Rice works great for textured hair, as it's very hydrating, and the soy and soda shampoos can be used as a clarifying shampoo prior to a treatment.

Fresh Shampoo is probably the best shampoo that exists! I don't remember exactly which Fresh Shampoo I used the first time but I stayed at a fancy hotel in Miami and that's what they had as their shampoo and conditioner. The conditioner was great too...

This product works very well.

Review based on Soy Shampoo - LOVE this shampoo. It's somewhat pricey but well worth it. I could tell an immediate difference in my hair after just one use. I LOVE the smell - it is everything FRESH inhabits; clean,subtle beauty. Makes hair voluminous,...

Fresh Soy shampoo is pretty well concentrated so you only need to use a small amount, it last as long as any less expensive brand (Fresh is moderately priced). That information aside - the scent is perfect - not floral or exotic, instead a subtle...

Soda shampoo and Pomegranite conditioner....Superb!

i get to try lots of different stuff from a friend, i tried this and liked it..does what it says

I bought this purely for the smell. I sometimes use it as a body wash because I can't get enough of the scent. Leaves my hair clean and soft, too.

I love the light scent of this and find that it lathers very well for me despite the fact that we have a water softener. I found that it made my hair feel clean but not stripped and my hair stylist commented on healthy my hair is. Can't ask for more...